Maggie Decena
With a foundation in performance marketing on the agency side, I developed deep expertise in data analytics and campaign optimization early in my career. My hands-on experience in fast-paced agency environments honed my ability to interpret complex data, uncover actionable insights, and drive measurable results across digital channels. Over the years, I’ve expanded that foundation to include account-based marketing (ABM), integrated campaign strategy, and audience-specific content creation, enabling companies to connect with their most valuable prospects.
I offer tailored marketing solutions designed to meet each client’s unique goals, whether that's building a comprehensive ABM program, optimizing paid media, or creating end-to-end campaign strategies. From strategic planning to tactical execution, I’m skilled in a variety of marketing and analytics tools, empowering clients to leverage their existing tech to its fullest potential. My approach is always data-informed and results-driven, with an emphasis on creating impactful, measurable outcomes.
I balance my day job with exploring my hometown of San Francisco and its neighboring coastal and wine regions, staying active, and diving into personal creative projects. From trying out new trails to capturing cityscapes and cultural spots, I find inspiration all around me. This balance keeps me energized and creatively engaged, giving me fresh perspectives I can bring back to my marketing work.